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        房地產營銷與管理專業

        2018-03-31 成都最好的高鐵學校
        95|

        專業名稱:房地產開發與管理專業

        招生層次:大專(可升本)

        培養目標:房地產開發與管理專業培養德、智、體、美全面發展,掌握必需的建筑工程知識,熟悉房地產基本法規和政策,能系統地掌握房地產經營與管理的基本知識,能從事房地產估價、房地產經紀、房地產經營與開發及房地產管理等工作,受過良好專業技術綜合訓練的高素質技能型專門人才。

        主要課程:地理學、經濟學、管理學主要課程:資源與環境、宏觀經濟學、微觀經濟學、城市經濟學、地理信息系統、測量與地圖、管理學、房地產市場、房地產投資、房地產項目策劃、房地產營銷、城市規劃原理、工程概預算、房地產項目管理、招投標管理、房地產法律、房地產評估、物業管理。

        就業方向:房地產營銷與管理專業畢業生面向物業管理企業和高層辦公樓宇、住宅小區、商業大夏、賓館酒店、大型倉庫等從事物業管理工作,或者面向房地產企業、物業中介、物業代理公司以及物業管理公司,從事房地產銷售、租賃等業務。

        推薦學校:重慶工商大學融智學院秉承“做產教融合先鋒,建民辦高校典范”的辦學愿景,堅持以中國特色社會主義理論體系為指導,堅持以服務地方產業發展需求為導向,以本科教育為主體,以學習者為中心,以“差異化、國際化、團隊化、信息化”為手段,以科學研究為支撐,全面深化教育教學改革,著力培養“五優人才”,立德樹人,依法治校,開拓創新,努力將學院建設以經管學科為主干、交叉融合工理文等學科的西部領先、全國一流、國際知名的應用型財經高校。

        房地產開發與管理專業培養學生“基礎扎實、人格健全,具備就業能力和創新能力”為目標,使學生具有房地產經營管理理論技術基礎知識,掌握現代管理理論方法,適應現代社會人才需求,具備在房地產管理部門、房地產及建筑企業、中介服務機構,以及金融等行業從事房地產行政管理,政策研究與信息咨詢、房地產開發管理、房地產估價,中介服務、建筑工程管理、銷售代理、項目策劃、營銷策劃、項目投融資、物業管理等實際工作能力的現代化高級應用型、復合型專業人才。

        房地產開發與管理專業就業方向

        房地產經營管理專業學生畢業后可在房地產經營與開發公司、房地產估價事務所、房地產投資咨詢公司、房地產經紀公司、物業管理公司等從事房地產投資與經濟分析、房地產管理、房地產估價、房地產營銷、房地產經營與開發項目管理等工作。就業崗位:銷售經理、策劃經理、總經理、項目總經理、營銷總監、副總經理、策劃總監、招商經理、置業顧問、項目經理、銷售主管、策劃主管等。

        房地產開發與管理專業就業前景

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        看了這篇文章的人還看了:

      1. ?商務管理專業
      2. ?國際貿易專業
      3. ?法律事務專業
      4. ?財政學專業
      5. ?房地產營銷與管理專業
      6. 上一篇:保險實務專業 下一篇:財政學專業

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